The Ledger

For Polk County residents, The Ledger is the number one source for local and regional news, entertainment and consumer information. Advertisers know that The Ledger is the most efficient way to reach the Polk County market. Daily, The Ledger is read by over 187,300 readers - the greatest reach of any single medium.

The Ledger is a one-stop media solution for advertisers who want to reach consumers in Polk County, Florida. The Ledger offers unmatched media efficiency, market coverage and consumer credibility.

Powerful Reach

Reaching over 252,000 readers a week, The Ledger is the dominant medium in the market and overwhelms all other print media. It reaches eight times as many readers as any other daily newspaper and virtually everyone who reads any local weekly, shopper or magazine. Find out more about The Ledger's readership.

The Ledger has an exclusive reach of 180,000 adults in Polk County daily or nearly 210,000 adults on Sunday. These adults read only The Ledger and no other daily or Sunday newspaper.
Advertisers will appreciate the quality demographics offered by The Ledger. More than two in three readers are homeowners. Incomes are substantial as well - 73% of readers have household incomes over $50,000. Ledger readers are well educated - 74% are college graduates.

Flexible Advertising Options

The Ledger is also well positioned to meet your targeted marketing and direct marketing needs through print and electronic media. Products include online verticals, inserts, targeted publications and traditional direct mail. Custom publishing and fulfillment are also available.

Download a map of The Ledger's distribution area here (260KB PDF)

Link to The Ledger's home page www.theledger.com